What is Pay Per Click (PPC)

You’re just starting out and you’re launching a brand new product on Amazon, but you’re not excited anymore. It’s exciting, but it’s a little scary at first, and it’s totally depressing to find that there are big fish in the ocean, eating all the food and leaving nothing at all. […]

Facebook Marketing Strategy Guide for 2022

In marketing, one of the essential metrics to measure is the reach of your campaigns, including on social media. Around 4.62 billion people worldwide use social media, of which 2.91 billion are Facebook users. With a significant capability to influence billions of people without needing too big an expenditure, Facebook […]