Today e-commerce is at its peak because online shopping is a boom and customers prefer e-shopping over traditional shopping. Earlier, customers need to spend much time, money, and travel to buy any product or service from a merchant. But, these days everything is ready at the customer’s fingertips. They are free from all the hassles that ruin their shopping experience. Shopping is mostly cherished by everyone and online shopping has added more fun and joy to the customer’s shopping journey.
The reason behind many entrepreneurs switching to building an e-commerce store is customers’ demand and massive interest in e-shopping. The only thing new merchants face while planning to go with this idea is, how to create an online store. Here comes Shopify, the most preferred choice of online retailers. Shopify is a complete solution for new budding entrepreneurs. As a Shopify user, you will not worry about hosting issues, server maintenance, and how to create an appealing store before your customers. Shopify is specially designed to help business owners who hardly know coding or web designing to create a beautiful e-store.
Thus, you don’t need to be technology savvy to create your store. Additionally, reach out to a reputed development company having exceptional experience and resources to build an engaging & secure online selling store. Share your specifications and requirements with them and build an online store of your dream. Let us get down to the benefits of using Shopify.
Benefits of Leading Shopify Platform for e-commerce Store
Quick and Easy Set Up to Use
You know, most of the entrepreneurs step back to create an e-commerce store as they find it extremely difficult. But, Shopify knows not every entrepreneur is technology savvy, so it provides an easy-to-use platform. Shopify is a no-fuss platform, where clients do not need to understand coding at all. The platform itself offers hosting and servers that are required to launch a website. All you need is your products and the name of your online store.
There are various tutorials available on their website, that are specially displayed to help out customers. The tutorials are of major help, you just head to the Shopify website and get registered yourself, that’s it! Now you only need to customize your store and upload the images of your products. Once you have uploaded your product images on Shopify, add descriptions, titles, and customize color schemes as your wish.
Secure and Reliable
When you are planning to go ahead with an online setup of your business, security is the first thing that makes you worry. Nobody wants to hear news of hacking of his/her online store. It would be the biggest nightmare for any businessman. Security is a must for an online business, as it just does not hold your private information, but your client’s information as well. It preserves the confidential personal and financial information of the customers.
Shopify offers full security to your e-store, as it knows security and reliability are the crucial components for any online store’s success. Its ultimate strong security system has endeared it to many online retailers. Security assurance from Shopify makes it easy to grow your business without having to worry about the security of your store.
Preserving the most sensitive information through e-commerce includes, credit card information and bank details, Shopify assures you the maximum required security. Shopify takes care of these issues, while you only need to concentrate on selling your products.
Nowadays, a major proportion of people accessing the internet through their phones, so you cannot neglect this integral factor while creating a website for you. A smartphone is affordable, so there is no chance anyone doesn’t own it, here, you can play. A mobile responsive website may let you earn several customers that you haven’t imagined. So, don’t think of making a desktop version website only. Trust us, you will lose most of your customers to your competitors. A mobile-friendly site enhances customer experience and will eventually increase your sales, profits, and revenue. Studies have shown
When you have relied on the Shopify platform you don’t need to worry about this as well. Shopify smarty takes charge of this as well and enables you to focus only on the selling of your products.
SEO and Marketing Tools
If you think Shopify has not made attention to this aspect, you are wrong. Shopify has given equal focus to marketing as well. It is a complete solution for entrepreneurs who want to create an e-store.
Once you have set up your store, it is crucial to optimize for search engines as well. SEO is foremost important, as it takes your business to your targeted audience. Shopify performs a great amount of your business visibility and promotion of your online store to audiences seeking your products. Additionally, it offers more marketing tools such as custom gift cards, email marketing, coupons, and more. It also allows custom title tags, meta tags for better SEO.
Easy Payment Gateway
Setting up a secure and reliable payment gateway is what makes your online store more user-friendly. You don’t need to worry, Shopify makes this also easy for you by setting up a seamless payment gateway for your customers.
While this is a big issue for self-hosted e-commerce sites, but not an issue for those using Shopify. The platform supports the Stripe payment option, enables you and your customers to make payments without paying any additional fees. It also offers a Paypal payment option, if your customers do not have credit cards.
Outstanding Customer Support
The outstanding 24/7 customer support feature offered by Shopify is what makes it the most preferred platform for many entrepreneurs. Shopify enables many online sellers to offer reliable, round-the-clock customer support. Shopify experts are available 24/7 via email, phone, or live chat to resolve any issue or query of customers. Thus, keeps your store running smoothly at all times. One of the major things that make Shopify a choice for many, is its outstanding customer support services.
Easy to Install Apps Available
Shopify holds amazing customization features which are one more plus point for your store. Sellers can seamlessly add some additional apps, features, and functionalities to add more flexibility to their store. Shopify offers numerous apps to enable you to do different things in your store. Sellers can install an app to let customers leave a review on your product page.
To activate these apps on your Shopify website is super easy and flexible. This pays a major contribution to enhancing customer experience at your e-store.
Look and feel matters a lot. It’s the first thing that catches customers’ attention. According to a well-known saying, ?The first impression is the last impression?, it works here also. To win visitors at the very first moment, your store’s appearances play a vital role.
Like you wouldn?t want to spend that much time inside an ugly, chaotic messy physical store, the same goes for online stores as well. Shopify offers plenty of themes, both free and premium. They also offer a wide range of options, if you want to redesign the look of your store. These features include navigation menus and well-timed calls-to-action (CTAs).
From the above discussion, you can yourself evaluate how super beneficial the Shopify platform is for entrepreneurs. From hosting to performing marketing of your brand, it offers a helping hand. If you are planning to start an online store nothing could be better than a Shopify platform. You will find it as the best investment for your business.
Do share your valuable comments with us. Queries and suggestions are most welcomed.
About The Author
Morris Edwards is a Manager at Awebstar, a shopify development company in Singapore which is dealing with web design & development, SEO, PPC, social media marketing and more. Connect with him on Facebook, Twitter, and Awebstar.com.sg.