When it comes to generalizing the factors that affect the performance of a website over the web, web design doesn?t always get the recognition it deserves. Your expensively developed website and top-quality content can be a complete failure if your website is not doing so great on Google.
One of the prominent reasons behind the bad performance of your website lies beneath the structural surface of your portal that doesn?t deliver promising access to your users. Even the finest of images, load of content, and internet marketing techniques can?t make your visitors stay on your website if they don?t like the navigation of your portal.
Your potential clients, customers, and buyers would want to stick around only if the website is easy to understand and access without any recurring hassle. You can keep making changes to your website, but it wouldn?t get better. To see the desired outcomes, you will need to fix the following common web design mistakes that are ruining the performance of your business online:
Convenience for Navigation
Imagine yourself visiting a store and not being able to understand what to do next? You?ll probably leave the store and try to find an alternative for it immediately. That?s exactly what your visitors do when they don?t find your website navigation convenient enough to access frequently. The navigation structure is one of the top web design mistakes that keeps your users at bay and declines your visibility in search engines.
Unidentified Page Loading Issues
Page loading dynamics define the welcoming passage of your business website. Besides, web designing experts suggest that users don?t want to spend more than 3 seconds while waiting for a web page to load. Slow loading is indeed an issue for your website, but it is considered one of the major common web design mistakes that you wouldn?t want to skip. If you can?t figure the page loading issue, you can consider consulting a web development company in India for professional help.
Non-Responsive Design Layout
Did you know that some selective businesses perform way better on users? mobile devices than their usual web versions? If you run a product-based business website, and your website is not mobile-friendly; it?s nearly a sin to keep it that way and do anything about it! It is one of those common web design mistakes that don?t get the attention of website owners quite often. Make sure that your website can be accessed on mobile and tablets with the help of a responsive design layout.
Gigantic Multimedia Files
Just like any ordinary place, your website server has a storage limit. Your text files, internal links, images, audios, and even videos cover a lot of your server space and disrupt the web design of your business portal. It doesn?t mean that you can?t post images and videos on your website.
You just need to optimize all the multimedia files according to the content of your site with the help of a multimedia compressor tool and then upload it on your portal for boosting the performance of your website.
Use of Pop-Up Feature
The pop-up feature is not just for posting ads or making your visitors click on affiliate links. These days, it is used for promoting the ?call to action segment of websites. The real problem behind the utilization of pop-up features is that most web designers don?t use them properly which sums up as one of the common web design mistakes. You just need to limit the use of pop-ups to make your users stay on your website for long.
Scrolling Up To the Infinity
Users never prefer the websites where they have to keep scrolling till no end. They will leave the portal right away and move to your competitor’s website. While drafting a structural design for your website, you must look for a way to divide your complete website into equally separated web pages.
These are some basic web design mistakes that need to be resolved before you go live with your website and promotional marketing.
